City Rally Platform
Multilingual mobile gaming system for incoming tourism
The tourism industry is an important part of the global economy and no doubt it’s one of the key segments of the future. When combined with smartphones and tablets, it’s a marvelous place to come up with break-through improvements.
Luckily, COEX is located in Prague, one of the most popular destinations in the world. It attracts millions of tourists every year. Having travel agencies as our clients and being innovative by nature, we constantly think about improving the experience of Prague visitors.
Using a lean approach, we thought about something simple, yet something that would be ahead of the local market. After experiencing tours ourselves, observing customers and brainstorming with the client, we got pretty close - let's do the walks through the beautiful town of Prague engaging and info-richer!
For the 2014 season we prepared another portion of updates and added other features such as videos and automatic score tables. And here is what we have learned during this project: